SMALL kids & youth - research and consultancy    mail: This email address is being protected from spambots. You need JavaScript enabled to view it. tel: (00 31) 20 - 358 63 91 

Fields

Fields

  • Communication
  • Media and Digital Media
  • Advertising and Sponsorship
  • New Product Development (NPD)
  • Packaging and Design
  • Creative Strategy
  • Segmentation and mapping studies

Targets

Parents
Pre-schoolkids
Schoolkids
College kids
Family
Professionals

Vision

For each target we look at the family as a system, this includes the extended family such as grandparents, neighbours, childcare, professionals (sport-/hobby trainers and teachers).

Domains

SMALL has a more than average interest in food and drinks (education and marketing), new media consumption, toys, loyalty programs (retail).

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